Last updated: July 10, 2026
These Terms of Service (“Terms”) govern your use of Allux’s websites, platform, Website Grader, AI features, website-design services, hosting, and related services (“Services”).
By creating an account, purchasing a service, or using the Services, you agree to these Terms. If you use Allux for a company or advisory firm, you confirm that you have authority to accept these Terms on its behalf.
1. The Services
Allux provides AI-assisted website creation, design, editing, hosting, publishing, content, lead-capture, and website-evaluation tools primarily for independent financial advisors.
The features and services included in your purchase are described on the applicable pricing page, checkout page, proposal, or order form. We may update or improve the Services over time.
2. Accounts
You must be at least 18 years old and legally able to enter into a contract.
You are responsible for providing accurate information, protecting your login credentials, and all activity conducted through your account. Notify us promptly if you suspect unauthorized access.
3. Payments and Cancellation
Payments are processed through Stripe. By purchasing a paid service, you authorize Allux and Stripe to charge the applicable fees and taxes to your payment method.
Subscriptions renew automatically each month unless canceled. You may cancel at any time, and cancellation takes effect at the end of your current paid billing period.
Unless otherwise stated or required by law:
Subscription payments are non-refundable;
Partial billing periods are not prorated; and
The Design and Launch fee becomes non-refundable after substantive design work begins.
Optional annual plans are billed for the agreed annual term.
We may change future pricing with at least 30 days’ notice.
4. Your Responsibilities
You are responsible for reviewing and approving everything published on your website, including:
Firm and professional information;
Credentials and registration status;
Services and fees;
Testimonials, ratings, and awards;
Disclosures;
Form ADV and Form CRS links; and
Financial, legal, tax, or investment-related statements.
You must obtain any approval required from your CCO, broker-dealer, lawyer, regulator, or other reviewing party.
5. Compliance and AI Features
Allux provides website technology—not investment, legal, tax, or compliance advice.
Compliance-oriented tools may identify potential content issues, but they do not guarantee that a website complies with SEC, FINRA, state, broker-dealer, or other requirements. You and your compliance professionals remain responsible for final review and approval.
AI-generated content may be inaccurate, incomplete, non-unique, or unsuitable for publication. You must review and verify it before use.
Do not submit confidential client information, Social Security numbers, account credentials, financial-account information, or other sensitive personal information through AI features.
6. Website Grader
The Website Grader provides automated, informational observations about publicly accessible websites. Results may be incomplete and do not constitute legal, compliance, accessibility, security, or performance certification.
You may submit only websites you own, manage, are authorized to evaluate, or may lawfully analyze.
7. Your Content and Ownership
You retain ownership of content and assets you provide to Allux.
You grant Allux permission to host, process, modify, display, and publish that content as necessary to provide the Services.
You confirm that you have the rights and permissions required to use everything you submit.
Allux retains ownership of its platform, software, source code, builder, reusable templates, components, prompts, internal tools, and Website Grader technology.
Subject to full payment, you may use the customer-specific design and generated content created for your project. Third-party fonts, stock images, integrations, and other licensed materials remain subject to their respective licenses.
8. Portability Guarantee
Monthly Allux subscriptions are month-to-month, with no long-term lock-in.
You retain your rights in your domain, customer content, uploaded imagery, logos, brand assets, and customer-specific website copy.
After cancellation and payment of outstanding amounts, you may request a portability package containing available website text, transferable images, brand assets, page information, and SEO metadata.
Allux will generally provide the package within 30 days of a complete request.
The Portability Guarantee does not include Allux source code, proprietary platform components, reusable templates, non-transferable third-party licenses, continued hosting, or features that require Allux infrastructure.
Request your package before cancellation or within 30 days after your service ends.
9. Acceptable Use
You may not use Allux to:
Violate laws or third-party rights;
Publish fraudulent, deceptive, or infringing content;
Upload malware or harmful code;
Access another user’s account or data;
Circumvent security or usage limits;
Send spam;
Conduct unauthorized security testing;
Disrupt the Services; or
Copy or reverse engineer proprietary Allux technology.
We may suspend access when reasonably necessary to address nonpayment, security risks, illegal activity, or material violations of these Terms.
10. Third-Party Services
Allux may rely on third-party services such as Stripe, Google Gemini, Amazon Web Services, Framer, domain registrars, analytics providers, email providers, and scheduling tools.
Those services are governed by their own terms and privacy policies. Allux is not responsible for third-party outages, policy changes, or actions outside our reasonable control.
11. Disclaimers and Liability
The Services are provided “as is” and “as available.”
Allux does not guarantee:
Uninterrupted or error-free operation;
Legal or regulatory compliance;
Specific search rankings;
A particular number of leads, clients, or revenue;
Completely accurate or unique AI output; or
Continuous availability of third-party services.
To the maximum extent permitted by law, Allux is not liable for indirect, incidental, special, consequential, or punitive damages, including lost profits, revenue, data, clients, or business opportunities.
Allux’s total liability relating to the Services will not exceed the amount you paid to Allux during the 12 months preceding the event giving rise to the claim.
12. Termination
You may stop using Allux or cancel your subscription at any time.
We may suspend or terminate access for nonpayment, unlawful use, security risks, or material violations of these Terms. Where reasonable, we will provide notice and an opportunity to resolve the issue.
Your payment obligations, ownership provisions, liability limitations, and Portability Guarantee survive termination where applicable.
13. Governing Law
These Terms are governed by the laws of the State of New York.
Disputes must be brought in the state or federal courts located in New York County, New York. Before filing a claim, both parties agree to attempt to resolve the dispute through direct discussion for at least 30 days.
14. Changes
We may update these Terms as the Services change. Updated Terms will be posted with a revised effective date.
If a change materially affects an active paid subscription, we will provide reasonable notice.
15. Contact
Questions about these Terms may be sent to:
Allux
405 E 16th St,
Brooklyn, NY 11226
Email: privacy@allux.ai