PRICING

Plainly stated.
No consult required.

Most platforms make you book a call to learn a price. Here's ours, in public, with everything it includes — and what the alternatives actually cost alongside it.

Core

EARLY ACCESS

Generate and run your site yourself, same foundation, same compliance components.

$199

/month

No setup fee.

Request early access

Month-to-month · cancel anytime · Portability Guarantee

What's included:

AI-generated site + visual editor

Your own domain, SSL, hosting

Compliance components built in

Pre-publish checks + version archiving

Server-rendered, schema-marked, AI-citable

Lead tools — forms, scheduling, magnets, quiz

Self-serve content tools

Not included: designer pass, done-for-you service

Managed

Recommended

Start with the free redesign. If you like the direction, this is what working together costs.

$349

/month

+$1,499 one-time Design & Launch.

Get your homepage redesigned — free

Month-to-month · cancel anytime · Portability Guarantee

What's included:

Bespoke site, refined by a designer

Your content migrated + domain setup

Disclosures, ADV/CRS, archiving

Updates in 2 business days

4 compliance-checked articles/mo

Lead tools — forms, scheduling, magnets, quiz

Quarterly design refresh

Your own login — edit anytime

Prefer annual? Two months free. Optional — month-to-month is the default and stays available.

What the alternatives cost — compared fairly.

We compare website products against website products. The platforms also sell marketing suites at higher prices — different product, different comparison.

Monthly

Setup

Terms

Year one

What you get

DIY (Wix/Squarespace)

$16–49

—

monthly

~$200–600

A template, no advisor anything

FMG Essential

$79

$795

subscription

~$1,743

Turnkey template

Snappy Kraken Foundations

$99

$499

annual contract

~$1,687

Basic template

FMG Premium (website)

$149

$2,995

subscription

~$4,783

Designed template

Snappy Kraken Grow

$199

$2,499

annual contract

~$4,887

Premium template w/ custom design

Allux Managed

$349

$1,499

month-to-month

~$5,687

Bespoke design + monthly service: updates, 4 articles, quarterly refresh

Done-for-you marketing tiers

$899–1,044

$1,499–3,494

varies

~$12,000–16,000

Website + full marketing service

Custom agency

—

$12,000+

project

$12,000+

Bespoke site, 3–6 months

Competitor prices from public pricing pages, June 2026.

Yes — Allux's year one is about $900 more than the platforms' designed-template tiers. The difference buys bespoke design instead of a template, monthly service they don't include, and terms you can leave any month. If a designed template serves your practice, those tiers are good products.

Note the setup fees: the platforms charge $2,499–$2,995 to set up a template. Allux charges $1,499 for bespoke.

The Portability
Guarantee

The Portability Guarantee, in writing: your domain stays registered to you · your content and imagery leave with you, in full · month-to-month, no long-term contract · if you leave, we hand over everything within days.

Read the full guarantee

Frequently asked question

What does Allux cost?

Allux Managed is $349 per month plus a one-time $1,499 Design & Launch fee, month-to-month with no long-term contract. The first 15 founding customers get $249 per month plus $999, locked for life. A self-serve tier at $199 per month is planned.

What does Allux cost?

Is there a contract or minimum term?

What does the $1,499 Design & Launch fee cover?

What's included in the monthly fee?

How does Allux pricing compare to FMG and Snappy Kraken?

Do you charge for extra work?

Can I edit the site myself?

Start with the free redesign.

Send me your current site. I'll redesign your homepage — free, no strings — and send it back with the Portability Guarantee and this pricing, in writing. Compare real things, then decide.

Get your homepage redesigned — free

No account needed. You'll hear back from me, not a sequence.

Core

Managed

What the alternatives cost — compared fairly.

The PortabilityGuarantee

Frequently asked question

Start with the free redesign.

Start with the free redesign.

Start with the free redesign.

The Portability
Guarantee